Health data analytics can help improve access to health care
Health questionnaires are time-consuming – for doctors and patients alike. “The digitalization of all of those questions would allow patients to do lot of work before visiting a physician,” says Maxime Cohen, a Professor of Retail and Operations Management at Desautels and the Chief AI officer for ELNA Medical, Canada’s largest network of clinics.
The novelty of celebrity collaborations can drive sales, build brands
For years, paparazzi have been clicking candid shots of Justin Bieber cradling Tim Hortons coffee cups, but it still came as a surprise to see Biebs Brew become an official menu item at Canada’s most popular coffee chain. The novelty aspect of this type of collaboration can help drive sales, said Charles de Brabant in a story in The Globe and Mail.
Management Masters Office achieves Gold-Level Sustainable Workplace Certification
Improvements in sustainability are often motivated by a desire to reduce environmental impact, but for the McGill Management Masters Office, friendly competition plays a role too. In 2021, Sustainable Workplace Ambassador Wesley McCoy challenged a colleague to see who could reach Bronze-level Sustainable Workplace Certification first. The Management Masters Office achieved that goal, and then some.
Montreal named top Canadian city for students
After naming McGill Canada’s top university earlier this month, Quacquarelli Symonds (QS) has ranked Montreal as the most desirable Canadian city to be a student, and one of the most soug
McGill Desautels Masters Office attains Gold level of sustainability certification
After receiving a Silver certification under the McGill Sustainable Workplace Certification program, the McGill Desautels Masters Office has taken it to the next level, earning its Gold certification. The Sustainable Workplace Certification program challenges the McGill community to foster healthier, environmentally friendly, connected workplaces through individual and collective practices.
Taxing waste could help make fashion more sustainable
Reducing waste can help lower the environmental impact of any business, and Javad Nasiry believes that policy can help achieve this. The fashion industry is a major source of carbon emissions, and fast fashion retailers have made it worse with low-quality apparel designed to be worn only a few times.
Technology used in Retail Innovation Lab to be deployed at scale
McGill’s Retail Innovation Lab is a testing ground for new technologies, and an automated check-out system that it is currently using will be deployed in 7000 Couche-Tard and Circle K locations. The computer vision technology uses eight cameras to automatically detect multiple items simultaneously at check-out, and Couche-Tard’s Vishnu Subramaniam gave TVA Nouvelles a demo of the cutting-edge tech in action – no scanning required.
McGill’s Retail Innovation Lab is the first frictionless store in Canada
At a glance, the Couche-Tard in the Bronfman Building looks much like any other. But it is actually an innovative research facility that uses technology to improve our understanding consumer behaviour. Known as the Retail Innovation Lab, a partnership between McGill’s Bensadoun School of Retail Management and Alimentation Couche-Tard, it is the first frictionless store in Canada.
Delve: How Predictive Data Analysis Illuminates the Future of Retail, with Maxime Cohen
Artificial Intelligence innovation thrives in an environment where business arenas, fundamental research, and thought leadership overlap.
Delve: Could New Algorithms Ensure Everyone Pays Fair Prices Online?
Dynamic pricing algorithms set the prices we pay online—and few rules govern how they work. Even if an algorithm doesn’t ostensibly consider race at all, research shows that it can be biased and discriminatory on the basis of race, as well as gender, economic level, and other personal information openly gathered from consumers.
Ultra-fast fashion company Shein has grown rapidly, but product quality could limit growth
You might not know Shein’s brand, but chances are you’ve seen their clothing. The Chinese fast fashion company has quickly and quietly grown into an e-commerce giant. Shein targets young shoppers with an online-only business model and rock-bottom prices. They have been able to scale quickly because without physical shopfronts, Shein can sell anywhere that it can ship their products.
Professor Maxime Cohen makes Poets&Quants 2022 Best 40-Under-40 MBA Professors list
Poets&Quants has named Professor Maxime Cohen to its annual Best 40-Under-40 MBA Professors of 2022 list. The influential business school news site annually recognizes professors under the age of 40 who are masters in the classroom, influence business and policy, are prolific researchers and have demonstrated meaningful impact on their fields.
The pandemic forced brick and mortar retailers like ALDO to reimagine what a physical retail space can be: CEO David Bensadoun
The pandemic hit brick and mortar retailers hard. Lockdowns pushed consumers toward e-commerce websites.
Executives should understand what data tells them about the present – and the future
Data can tell you a lot about the current state of business, and what the future holds. That’s information that companies can use to make strategic decisions, and it is multiplying quickly. Up to 90 per cent of all data was created in the past two years alone. To leverage, Prof.
High margin impulse buys can help retailers boost profits
The check-out counter is the last place paying customers visit before they leave the store – and it is a retailer’s last chance to make a sale. The counter and the aisles that lead up to it are called a cash wrap, and can be arranged to entice customers to made additional purchases. A good cash wrap should incentivize impulse buys without being pushy, according to Prof.
