Annual Grand Challenge on Sustainability

Managing waste in fast fashion supply chains

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Objective — To raise awareness about the social and environmental impact of waste in apparel supply chains and to encourage students to come up with innovative solutions to address this issue.


AGC finalists have been selected


Due to the high quality and calibre of the presentations and innovative ideas, it was decided that 5 teams would move on to the final round.

Close the Loop (McGill University)
StyleSphere (University of Waterloo and McGill University).
Team Desaustainable (McGill University)
Team NRG (University of British Columbia)
The EcoSolutions Label (McGill University)

We also acknowledge all remaining semi-finalists for their solid presentations, unique solutions, and passion for sustainability. We hope to see you again in future editions of the Challenge!

Final round

Date: February 28, 2024
Time:12:30-16:30
Location: Bronfman Building
McGill Desautels
1001 Sherbrooke St. West
Montreal, QC H3A 1G5


The competition will leverage human centered design to develop compelling solutions and will serve as a platform for students to showcase their research, creativity, and analytical skills, and provides students with direct exposure to industry practitioners through coaching, mentoring, and case presentation sessions.

The Environmental Impact

  • $120 billion dollars of excess fabric found in apparel supply chains (Forbes 2021).
  • Annual apparel production = 100 billion pieces out of which 20% are never sold (Forbes 2020).
  • In Canada, customers dispose approximately 1.34 million tons of clothes annually out of which only 240 thousand tones are recycled/reused, and the remainder is landfilled or incinerated (Environment Canada 2022).
  • A European Parliament report estimates that waste in apparel supply chains (including wastewater in the dyeing process) accounts for 20% of water pollution and 10% of global GHG emissions.

The Human & Social Cost

  • In several manufacturing nations, including Bangladesh, China, and India, the minimum wage only covers half to a fifth of what a family needs to make ends meet (Earth.org 2022).
  • In America, workers put in grueling 12-hour days, making garments that will be sold for anywhere from $5 to $75 for around three cents apiece paid out (Forbes 2020).
  • A reported 9 out of 10 garment workers in Bangladesh are paid so unfairly for their labor that they cannot afford food for themselves or their families. Yet to provide workers with a livable wage would cost some companies as little as an estimated 1% of the retail price of garments (Centre for Biological Diversity 2023).

 


The Grand Challenge

Annual Gran Challlenge

Component 1*

To identify and define a problem and the end-user that is being impacted with respect to the management of waste in the fashion supply chain;

Component 2**

To develop a human-centered, desirable, viable and impactful proof-of-concept solution that can be implemented by the end-user.
 


* The problem can be related to any part of the apparel supply chain (farmers, fabric production, dyeing, clothes manufacturing, labor practices, sales and marketing, consumption, second-hand clothes collection, sorting, grading, thrift stores, recycling, or ultimate landfill waste).

** A concept solution may be a business model (e.g., tengiva), a technology (e.g., Renewcell) , an educational campaign, an exhibition (e.g., Janvanesch), a social platform, transparency into apparel supply chains (e.g., Green Peace) or legal frameworks.

Cash Prizes to Top 3 Teams

$15,000 1st Place
$10,000 2nd Place
$5,000 3rd Place


Target Audience

Open to Canadian undergraduate and graduate students from fashion and textile design, engineering, business, law, arts, or any other relevant discipline.

Team Composition

Student teams must be multidisciplinary.

Teams should be comprised of a minimum of 4 members and a maximum of 6 members.

Format

Design-thinking format, focused on a human-centered approach. Inspiring creativity and encouraging experimentation from the students, teams will be coached by experts throughout the competition, benefitting from a customized learning methodology.

Teams will be lead through a design thinking process by a lead facilitator via online workshops. Specific coaches will be assigned to teams to provide more personalized coaching throughout the competition.

Five Phases of the Design-Thinking Process


  1. Empathize — The problem space is broadly presented to the student teams in the first workshop. The students will then be required to speak to end-users and subject matter experts in their respective domains (relevant organizations and community groups) who can provide varying perspectives and who are impacted by the grand challenge). The students are required to interview these stakeholders.
  2. Define — Based on research conducted in Phase 1, the students will be required to define the problem that they want to tackle by reframing what they learned in Phase 1. Problem statements should focus on the needs of a particular group of people, with a defined persona.
  3. Ideate — Students brainstorm creatively on possible solutions, choosing an idea that is innovative and impactful. The ideas are communicated to the team coaches who provide feedback throughout this phase.
  4. Prototype — Create draft solutions, test, and iterate, based on feedback.
  5. Present to judges — Have the solution evaluated by a panel, obtain constructive feedback, learn from experience


Application Guidelines

  • Online applications must be completed via this form.
  • All applications require a letter of intent, as per the instructions provided in the online form.

Resources

  • Students will be provided mentorship and coaching throughout the competition.
  • Students will also be allowed access to literature and other sources for gathering information.
     

Timeline

Timeline Dates
ANNOUNCEMENT & REGISTRATION  
Announcement of Annual Grand Challenge July 20
Deadline for applications and team registration (4- 6 members) September 15
Selection of teams announced, and coaches assigned September 29
PHASE 1 - EMPATHIZE  
1st remote workshop October 6
End of Phase 1 November 3
PHASE 2 – DEFINE  
Deadline for preparing the problem definition November 10
PHASE 3 (IDEATE) & PHASE 4 (PROTOTYPE) December 8
PHASE 5 (PRESENTATIONS)  
Teams present solution to judges remotely January 31
Top 3 teams are invited to present final solution in-person February 28
Judges decide ranking of top 3 finalists; announce grand prize winner February 28

Contact the organizing team at sgi [at] mcgill.ca.


 

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