The future of retail, according to a Desautels alumna


Jaclyn Ling (BCom’14) writes for that the future of retail looks entirely different, and you can glance at what’s happening in the chatbot space to see where we’re headed. She points to chat apps with added payment functionality, as well as the development of brand-specific shopping chatbots, for proof that the future of shopping is mobile.

Ms. Ling states that traditional brick-and-mortar retailers, no matter how major, are going to have to get onboard with the new paradigm. She herself jumped early, launching a machine-learning app that helped over 300 million teens nail the looks they wanted right on their phones.