Yu Ma

Yu Ma

Title: Associate Professor, Marketing; Academic Director of the McGill Institute of Marketing (MIM)
Research areas: Data Analytics, Food Marketing, Retailing
Cameron McRae

Cameron McRae

Title: PhD Student; Marketing
Research areas: Big Data & Machine Learning, Consumer Behaviour, Digital Platforms, E-health, Food Marketing, Health & Wellness, IT & Societal Change, Retail Marketing, Social Enterprise
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