Professor Khern-am-nuai awarded funding to help retailers predict surge demands


Published: 29May2020

McGill University has awarded Professor Warut Khern-am-nuai with MI4 Emergency COVID-19 Research Funding to examine social media data to help retailers identify panic buying behavior during the pandemic.

This one-year project will help retailers identify surge demand early so that they can better distribute essential products like hand sanitizer and toilet paper for the benefit of both retailers and consumers.

Data acquired in this project will be available in Professor Juan Serpa’s data repository monitoring COVID-19’s impact on business.

Learn more

Coronavirus (COVID-19)

Updated: 2020/03/26

In accordance with the Quebec government’s latest directive, McGill University will remain closed until further notice, except for necessary activities. Your program office is still available to support you during this time. Should you have any questions or concerns, you may email your program office directly.

Please visit our COVID-19 FAQ page for the latest information.

Back to top