Facing contentious issues head-on may be best approach for industries under siege

Denial and resistance in the face of public pressure on industries is ineffective, according to Professor Robert David of Desautels Faculty of Management at McGill University.

In many industries, contentious issues – such as pertaining to the environment, corporate governance, or social equity – can incite media attention and public pressure on organisations to change their behaviour.

Read full article: University Chronicle, October 25, 2016