Intellectual Property Strategy for Business
Maximizing the value of your company’s IP assets
This course is offered in partnership with the Intellectual Property Institute of Canada (IPIC)
According to Stats Canada, “Canadian businesses are among the most innovative in the world. Those that are able to leverage and use their Intellectual Property (IP) strategically are more likely to be innovative, expand domestically and internationally, and experience high growth.” IP-intensive firms are more innovative, export more, enjoy higher growth and create better jobs.
In this practical course delivered by experienced intellectual property professionals and strategists, you will explore how to cultivate and manage your organization’s intellectual property portfolio as a powerful corporate asset, develop your IP strategy, and align it with the corporate and business strategy.