This workshop will introduce the fundamental tool of Industry Analysis which companies use for strategy development. For startups, understanding the industry is a critical step in determining...
This workshop will demystify and explain the various form of intellectual property (IP), namely, patents, industrial designs, copyright, trademarks, and trade secrets./engineCategory: School of...
The workshop aims at encouraging academia-industry collaboration between university and industry, in addition to providing the latest updates on the main funding programs with the possibility of...
This workshop will provide an overview of the different types of market research, how to analyze the competition, and the resources available at McGill to perform market research./engineCategory:...
Come and meet our TechAccel teams! Student startup teams funded and supported by The McGill Engine will be present to demo their projects and ventures!/engineCategory: School of Architecture...
This workshop will provide an overview on the customer discovery process and then delve deeper into how to conduct customer interviews and how to iterate on your business model canvas....
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