Communications, PR, and Marketing

Programs in this field equip learners with the knowledge and analytical and practical skills to develop and implement communication strategies for globalized organizations. Our undergraduate and graduate programs in public relations, marketing, and multilingual digital communication enable individuals to deliver communications-related insights for diverse organizations in dynamic contexts.

Programs

Certificate in Applied Marketing

A Certificate in Applied Marketing will provide you with the ability to develop marketing strategies, apply digital tools and concepts, create digital campaigns, and build your professional network. You’ll be able to employ the hands-on experience you earned in the classroom in real-life situations and events.

 In-person 10 courses

Graduate Certificate in Marketing

The Graduate Certificate in Marketing introduces core marketing competencies to those wanting to work as a marketing professional in a marketing agency, as a freelance consultant, or in the corporate, government, or non-profit sectors. Theoretical and practical, the program equips you with the latest marketing tools and best practices.

 In-person 10 courses

Graduate Certificate in Advanced Marketing

The Graduate Certificate in Advanced Marketing focuses on the competencies needed to conceptualize, implement, and measure integrated marketing strategies based on consumer wants and needs. The program gives you the skill set to advance your career in a marketing agency, the corporate, government, or non-profit sector, or as a freelancer.

 In-person 5 courses

Master of Science (Applied) in Multilingual Digital Communication

The online M.Sc.(A) in Multilingual Digital Communication prepares professionals who can connect the language/translation, communication, and tech/AI industries. The program builds the competencies to create and manage multilingual digital content as part of a larger global communication strategy, and to design and manage multilingual communication processes by implementing language technologies.

Online 45 credits

Certificate in Public Relations and Communications Management

The Certificate in Public Relations and Communication Management helps individuals launch a professional communications-related career by building practical expertise in media relations, digital communication, public relations strategy, messaging, and corporate communication. The program provides students with opportunities to work directly with industry on real-life public relations campaigns.

 In-person 10 courses

Graduate Certificate in Public Relations and Communication Management Practice

The online Graduate Certificate in Public Relations and Communication Management Practice provides the competencies to conceptualize, implement, and measure strategic communications actions through traditional and digital platforms. The theoretical and practical approach builds multidimensional skills including in media relations, behavioural theory-based PR strategy, content creation, employee engagement, and PR measurement.

 Online 5 courses

Master of Science (Applied) in Multilingual Digital Communication

The online M.Sc.(A) in Multilingual Digital Communication prepares professionals who can connect the language/translation, communication, and tech/AI industries. The program builds the competencies to create and manage multilingual digital content as part of a larger global communication strategy, and to design and manage multilingual communication processes by implementing language technologies.

 Online 45 credits