Account names should be as follows - if possible: "McGill" followed by the faculty, department or unit name, ie "McGillScience"; "McGillBio"; "McGillMed"; "McGillMedAcad"; "McGillLib"; etc. Try to keep same name across different social media platforms so it's recognizable. McGill's coat-of-arms, shield, or signature should not be used as avatar for the account.
The McGill name on social media accounts are reserved for use by McGill units and should not be used by individuals, employee or student groups without express permission.
CER has launched a Visual Identity Guide with guidelines for McGill-branded social media avatars and on the use of good quality cover photos.
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