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WSP 2021 Info-session - Student Recruitment Associate, Elaina Klukowski, presents the details of the courses that will be offered, the details of the live remote-teaching format, along with information on our extended offering to allow students who begin this winter to complete their program in Montreal in summer 2021.
Each winter and summer term, the McGill School of Continuing Studies offers Short Programs that bring together students from around the world!
Topics such as Big Data, Business Analytics, Project Management, Fundamentals of Artificial Intelligence, Machine Learning, and Social Media and Digital Communication are offered, all while experiencing the McGill campus and everything that Montreal has to offer. These programs traditionally consist of two courses and lead to a transcript and an attestation of completion of the program.
Due to COVID-19, we have revised our offering for the winter of 2021 by delivering courses in a live remote-teaching format. The session will run from January 18 - February 12, 2021 (4 weeks) and will offer a total of six(6) courses (“short courses”) of 30 contact hours each (7.5 hours per week) and two (2) short programs as listed below.
Classes will be held three days per week (i.e. Monday-Wednesday-Friday) for 2.5 hours per day. Instructors will offer office hours between “live” sessions for Q&As. The courses will include breaks and will focus strongly on student engagement.
Each short course offered in Winter 2021 will issue of a Record of Study (transcript) upon successful completion of the course.
Course fees: The fee for each of the Winter 2021 courses will be $1,080 CAD ($995 tuition + $85 registration fee).
Program fees: The fee for a program consisting of two (2) courses will be $2,160 CAD ($1,990 tuition + $170 registration fee)
The Summer 2021 courses will be offered from approximately July 26 to August 20, 2021.
All students who register for a course as part of our winter 2021 session will also have the option to register for the second course of the program in summer of 2021.
Stay informed of the latest news about our programs and services!
Let us know who you are, and what you are interested in. We will get back to you as soon as possible with more information!
Individual Courses
Fundamentals of International Marketing
Non credit course with transcript (30 hours)
January 18 - February 12, 2021 (4 weeks)
Marketing management considerations of a company seeking to extend beyond the confines of its domestic market. A review of product, pricing, channels of distribution and communications policies to develop an optimum strategy (between adapting completely to each local environment and standardizing across them) for arriving at an integrated and profitable operation. Particular attention to international marketing and exporting in the Canadian context.
Social Media Strategy and Community Management
Non credit course with transcript (30 hours)
January 18 - February 12, 2021 (4 weeks)
The use of social media platforms for promoting organizations, brands and causes has increased exponentially in recent years. Campaigns of all kinds rely heavily on social media, some even exclusively. This course will examine consumer behaviour in digital media; digital marketing practices; brand relations; online community-building and stakeholder engagement. Students will develop a digital campaign, including appropriate measurement and evaluation.
Introduction to Agile Project Management
Non credit course with transcript (30 hours)
January 18 - February 12, 2021 (4 weeks)
This course covers the application of agile concepts, principles, and methodologies in project management, largely developed and tested on software development projects, and being successfully applied to projects of all sizes and types in other various industries. The course topics are aligned with the established agile manifesto and principles supporting the Agile Certified Practitioner certification offered and administered by the Project Management Institute (PMI-ACPR).
Current Challenges in Global Food Security
Non credit course with transcript (30 hours)
January 18 - February 12, 2021 (4 weeks)
This course will examine the complexity of food security in both developed and developing settings, its multiple definitions, and methods to measure its severity. Focus will be placed on understanding emerging challenges in tackling global food security including building robust inter-sectoral partnerships for successful project management and bringing change to the most vulnerable communities.
Introduction to International Organizations
Non credit course with transcript (30 hours)
January 18 - February 12, 2021 (4 weeks)
The number of international organizations (IOs) and the scope of their activities have expanded dramatically in the last decades, generating new politics and raising new questions on the way. The objective of this course is to help students develop a basic understanding of IOs and of their role in world politics. The course is divided in four parts. The first part introduces the study of IOs through a short history of their emergence and evolution. The second part examines the theories developed in political science to make sense of them. The third analyzes the role of IOs in relation to the three “pillars”of the United Nations: security, development, and human rights. The fourth part consists of a simulation of the United Nations Security Council.
Full Programs
Introduction to Big Data
Non-credit Program with Transcript (60 hours)
January 18 - February 12, 2021 (4 weeks)
Leverage your strengths in quantitative analysis to extrapolate meaningful business insights from large data sets. This program will introduce you to a practical toolkit to help you work with data at scale.
Introduction to Data Science for Business Decisions (30 hours)
This course aims to provide an overview of how data science can help drive business decisions and create new business models. The emphasis is placed on how to move from data to insight. The course explores the data science process and various challenges that data driven businesses face including ethics, data governance and privacy, among others. The evolution of data technology and storage, as well as application of data science tools and techniques in different business areas such as customer and web analytics, operations analytics, human resources related analytics are explored through examples from various industries such as banking, healthcare, marketing, agriculture to name a few.
Introduction to Data at Scale (30 hours)
This course familiarizes participants with different aspects of large data sets and how they are managed both on site and in the Cloud. Emphasis is placed on providing participants with hands-on experience from data ingestion to analysis of large data sets, both data-at-rest or data-in-motion (streaming data), including defining Big Data and its 5 V’s: Volume, Velocity, Variety, Veracity, and Value. Architectures of distributed databases and storage, ecosystems such as Hadoop and Spark are covered followed by introduction to Scala, Spark-Shell and PySpark.
