Bensadoun School receives $5M in provincial funding for retail innovation

Published: 31 March 2021

The Quebec Ministry of Economy and Innovation has awarded the Bensadoun School of Retail Management with $5 million in funding over the next four years. According to Minister Pierre Fitzgibbon, a significant portion of the funds will support the Bensadoun School’s retail innovation lab. Unveiled earlier this year, the live laboratory store is designed to provide insights that will help accelerate Quebec retailers along the path of digital transformation.

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