For Quebec, small and medium sized enterprises (SMEs) are an engine of economic growth. Many SMEs have grown into prosperous companies, writes Bensadoun School in Retail Management student William Bernasconi in an article for the Conseil québecois du commerce de detail. But it’s important to consider failures as well as successes. And local businesses have often struggled to grow because of operational constraints, shifting consumer behaviour, and intense competition.
2024 was a rough year for retail in Canada, and 2025 doesn’t look much better, writes Charles de Brabant in Retail Insider. The Executive Director of the Bensadoun School of Retail Management noted that the combination of high interest rates and high inflation has taken a toll on consumer pocketbooks, and they are expected to focus on the basics this year. That plays well for mid-market brands.
Even as the venerable Hudson’s Bay Company liquidates its iconic department stores, some Canadian retailers are experiencing a renaissance. Quebec department store has been expanding, even as others struggle to stay in the black. But Trump’s tariffs are clouding the future for Canadian retailers.
Since U.S. President Donald Trump took office in January, frequent tariff threats have disrupted the economy. It is difficult to keep track of which products will be tariffed, when they will be tariffed, and how much they will be tariffed by. But Provigo stores in Quebec are taking steps that will help shoppers understand the factors that affect the price of their groceries. They are developing signage that will mark tariffed items with a “T” to explain price hikes.
Buying clothing, wearing it once or twice, and then returning it is not a new practice, but online shopping has amplified the issue. To stay competitive with e-commerce giants, retailers have had to simplify their return processes, making them more vulnerable to abuse. “Amazon puts pressure on speed of delivery and the customer always being right,” says Charles de Brabant, Executive Director of the Bensadoun School of Retail Management.
Christmas lights that glow softly through long winter nights are part of what makes the holiday season so atmospheric—but they can add to the ambiance any time of year. Some shopping districts are leaving their lights up for exactly that reason.
In January 2025, the Montreal-based retailer Frank and Oak filed for creditor protection for the second time in recent years. A company statement said it was to protect employees, assets and operations from creditor claims while exploring options to restructure. “The brand is not standing out in an environment where other brands have done well,” said Bensadoun School of Retail Management Executive Director Charles de Brabant in an interview with the Montreal Gazette.
A 2022 study by researchers at McGill Desautels revealed that when shoppers were offered a promotion that gave them a choice between a healthy snack and a pastry with their coffee, sales of healthy snacks increased by more than 1000%.

Congratulations to our winning teams of the Bensadoun School’s 2nd annual Retail Gen AI Hackathon.
We had 38 student teams register representing diverse faculties across McGill University. Over two days, 10 finalist teams hacked creative Gen AI solutions for our title sponsor ALDO Group.
Each team had an AWS mentor and access to support from IVADO Labs and DataSphere Lab team members.
AI has become an omnipresent topic of discussion in our daily lives, both professionally and personally. While much has been written on the challenges, risks, and pitfalls of AI (and the strong need to regulate its development and deployment carefully), it's also important to highlight its numerous benefits and positive impacts on society and the economy.
Montreal’s long-awaited luxury shopping mall Royalmount officially opened on September 5. The project, which spans 800,000 square feet, and features stores like Gucci, Versace, and Louis Vuitton, aims to attract diverse shoppers from all walks of life with an “inclusive luxury” concept. While excitement is high, concerns exist over traffic and accessibility.
Generative artificial intelligence promises to transform the way business is done, but in most industries, it’s still unclear exactly how it will be used. Footwear retailer ALDO is working with Montreal’s cluster of AI talent to explore how to leverage this emerging technology. In October 2023, ALDO staged its first Retail Gen AI Hackathon in partnership with the Bensadoun School of Retail Management and Amazon Web Services. The event offered over $10,000 in prizes to teams that worked collaboratively to devise generative AI solutions to real world retail challenges.
Gym memberships come with varying price tags and fee structures that can be confusing. Often, a membership contract can come with unanticipated charges. In addition to monthly fees, some charge for signing up, cancellation costs, and annual dues, which is why it is important to do research before signing up, according to Bensadoun School of Retail Management Executive Director Charles de Brabant. “You don’t necessarily understand the natural pitfalls until you fall into them,” he tells The Globe and Mail.
The rise of e-commerce decimated the business of department store chains, with names like Nordstrom pulling out of Canada altogether. But, department store chain Simons recently announced it is opening two new stores in Toronto. The Quebec City-headquartered retailer has slimmed-down offerings, with no in-store furniture sales or fragrance counters and lots of private label clothing brands.
From Walmart to Amazon to Shopify, the retail sector is big business and incredibly important for the economy. However, there is little retail-specific education available, according to Charles de Brabant, Executive Director of the Bensadoun School of Retail Management (BSRM), in an interview with Paula Macaggi for the OFFbounds podcast.