Retail Executive Education

The Bensadoun School of Retail Management in collaboration with the McGill Executive Institute is excited to announce our next Retail Executive Education program:

Excelling in the New World of Retail

Accelerate your digitization & omni-channel transformation

June 5-7, 2024

Why choose our Retail Executive Education program?

Future-facing vision

Building on McGill's world class reputation, our vision for BSRM is extremely future-facing

  • To become the world’s leading academic institution dedicated to the future of retail

World class faculty

Building a dedicated world class faculty with multi-disciplinary & inter-faculty affiliated professors

  • With expertise in performance marketing, data analytics, supply chain, omni-channel operations, behavioural science, adoption of new technologies (cameras, sensors, AR/VR, robotics, etc.)

Retail Innovation Lab

The best illustration of this is our Retail Innovation Lab (RIL) in partnership with Alimentation Couche-Tard Inc. (Circle K)

  • Co-directed by Prof. Maxime Cohen from the Faculty of Management and Prof. James Clark from the Faculty of Electrical Engineering
  • Including the first frictionless store in Canada within a live, open, and transactional retail environment

Extensive retail network

Leveraging international and broad retail expertise from our founding members, our partners and our extensive industry network

ESG & sustainability

Integrating ESG (Environmental, Social and Governance) and sustainability in all aspects of the Bensadoun School’s activities

Experiential learning

Building and delivering an offering that is strongly steeped in experiential learning, applied research and leading edge real-life best practices and case studies

Learning objectives of the program

  • Gain strategic insights in the new world of retail - significant shifts in consumer & shoppers’ behaviours and winning business models across the world
  • Understand and exchange on successful marketing strategies – balance online/offline, digital marketing, influencer marketing, new trends (Metaverse, NFT, …), key KPIs
  • Learn/fine-tune key skills around AI, data analytics and optimizing the use of technologies
  • Transform into customer centric omni-channel organizations
  • Develop skills to create successful supply chain value operations
  • Share with peers and experts on live case studies and key learnings/best practices in these transformative times in retail

Any questions? Please reach out to bsrm.mgmt [at]

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