Reshaping the Future of Retail / Repenser l’avenir du commerce de détail

Reshaping the Future of Retail

The conference, organized by the Bensadoun School of Retail Management and sponsored by KPMG, took place in Montreal on Friday, September 26, 2025. Participants had the unique opportunity to learn from industry practitioners and academics about the latest innovations and trends reshaping the retail landscape.

Didn't have the chance to join us? Here's what you missed!

Speakers

L’Oréal – Harvard Business School – Google Canada – New York University – Métro Inc. – Emory University – Couche-Tard – McGill University – Dollarama

Sponsored by

KPMG Sponsor

Speakers

Keynote speaker

An Verhulst-Santos

An Verhulst-Santos

President & CEO

L’Oréal Canada


Antonio Moreno

Antonio Moreno

Professor, Technology & Operations Management

Harvard Business School

Eric Morris

Eric Morris

Managing Director & Head of Retail

Google Canada

 
 

Anindya Ghose

Anindya Ghose

Professor, Technology & Marketing

New York University

Alain Tadros

Alain Tadros

Chief Marketing Officer & Digital Strategy

Metro Inc.

 
 

Vilma Todri

Vilma Todri

Professor, Information Systems

Emory University

Hélène Drolet

Hélène Drolet

VP Operations Excellence NA

Couche-Tard

 
 

James Clark

James Clark

Professor, Electrical & Computer Engineering

McGill University

Nicolas Hien

Nicolas Hien

Chief Information Officer

Dollarama

Schedule

Friday, September 26, 2025

Time

Activity

7:30 am

Registration/Breakfast

8:15 am

Welcome Remarks

8:30 am

Keynote Speaker

An Verhulst Santos
President & CEO – L’Oreal Canada
“Beauty for Each, Powered by Tech”

9:05 am

Session 1

Anindya Ghose
Heinz Riehl Chair Professor of Technology and Marketing - New York University

“THRIVE: Demystifying AI for Organizational Transformation”

9:30 am

Nicolas Hien
Chief Information Officer - Dollarama

“Redefining HR Efficiency through Artificial Intelligence”

10:15 am

Break

10:35 am

Session 2

Helene Drolet
VP Operations Excellence North America – Circle K/Couche Tard

“AI in Action: Elevating Retail Customer Service from Stockroom to Storefront”

11:00 am

Antonio Moreno
Professor, Technology & Operations Management – Harvard Business School

Assortment Curation in Third-Party Marketplaces”

11:45 am – 1:15 pm

Lunch

1:15 pm

Session 3

Vilma Todri
Professor, Information Systems – Emory University

“The Impact of Generative AI on Advertising Effectiveness”

1:40 pm

Eric Morris
Managing Director & Head of Retail – Google Canada

“Retail Ready: AI, the new customer journey, and how retailers can win the moment”

2:25 pm

Session 4

Alain Tadros
Chief Marketing Officer & Digital Strategy – Metro Inc.

“Metro Inc., our journey in improving omnichannel customer interactions”

2:50 pm

James Clark
Professor, Electrical & Computer Engineering – McGill University

“No-shop Thursday and Other Tales from a Campus C-Store”

3:35 pm

Closing remarks & cocktail reception

 

Sofitel Montreal Golden Mile

1155 Sherbrooke St W
Room: Picasso/Monet-Chagall
Montreal, Quebec H3A 2N3

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