McGill's Co-Curricular Record (CCR) is becoming the new Student Experience Record (SER), which will be launched in Fall 2025 in the myFuture platform. This change will enhance the way we recognize and document student learning experiences both inside and outside the classroom. See more information about the SER here.

The deadline to submit CCR participation/attendance lists has passed. Activities that took place before July 1, 2025, were eligible for the CCR, but any participant lists received after August 1 will not be processed. Historical CCR data will be preserved and migrated to the SER for current students.

Event

Introduction to Industry Analysis

Wednesday, September 17, 2025 16:00to17:30
Adams Building 3450 rue University, Montreal, QC, H3A 0E8, CA
Introduction to Industry Analysis

This workshop will introduce the fundamental tool of Industry Analysis which companies use for strategy development. For startups, understanding the industry is a critical step in determining market entry and market positioning. The Five Forces Framework will be presented and applied during an exercise.

Learning outcomes:

  • Explain the impact of an industry from a startup’s perspective.
  • Apply the Five Forces Model.
  • Develop strategies to perform your industry analysis.


REGISTER HERE!

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