Key learnings

• Why some startups fail, and others succeed: stages, pitfalls and best-practices
• Understanding your market and what matters to customers
• Identifying your problem and designing your solution
• Articulating your value proposition
• Developing your market outreach strategy
• Funding an innovative venture & defining KPIs
• Iterating your business model and drafting a business plan

Program format

Program Dates: April 30th - June 18^th 2024

Time: 6:00PM - 7:30PM

Hybrid program: sessions will be virtual and in-person at the Dobson Centre to accommodate our global network of speakers and mentors.

Who is this program for? ​

• You identify as a woman and are affiliated with McGill e.g., student, faculty, staff or alumni (graduated within the last 10 years).
• Your startup table is made up of 50% or more women founders.
• You are working towards validating your concept, creating a business plan, and launching your startup.
• You, or at least one of your co-founders, has technical expertise, and can build your business upon a technology, science, or idea that is significantly or radically disruptive.
• Your team is composed of multi-disciplinary professionals (including learners or graduates).
• You can commit to attending all the workshops and executing the project work (required to maintain your participation in the program)