McGill students continue to make their mark on the national stage through the L’Oréal Brandstorm Case Competition, one of the world’s leading innovation challenges for students under 30.
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Published on: 9 Apr 2025
Last year, after months of hard work and 'brandstorming', two McGill Desautels teams took the podium at the 31st annual L'Oréal Brandstorm competition, competing against top teams from across Canada! Madison Laxer and her fellow Master of Management in Retailing (MMR) teammates, Aditi Bali and Supreet Kaur, took third place. Madison reflects on her experience participating in the case competition and how it even led to an internship.
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Published on: 9 Jan 2024
The inaugural McGill Desautels Management Science Case Writing Competition, organized by Assistant Professor (Teaching) Rob Glew and supported by EY, turns the tables on the traditional case competition format. Since May, 34 BCom students worked to write case studies on their experience with operations management and analytics on their summer work placements.
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Published on: 23 Nov 2023
Humanity has the skill to solve our most pressing problems, but cooperation is our greatest challenge, says Nabil Anouti, who is McGill Desautels’ valedictorian for the Spring 2023 Convocation. But Anouti is optimistic, and this view has been shaped by a Desautels education.
Published on: 25 May 2023
McGill Desautels undergraduate students Aaron Anandji (BCom’25) and Zacharie Faucillion (BCom’23), Co-Executive Directors of McGill Ventures, took second place at Baylor University’s Hankamer School of Business’ National Undergraduate Negotiation Competition (NUNC) this April.
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Published on: 23 May 2023
After months of hard work and 'brandstorming', two McGill teams took the podium at the 31st annual L'Oréal Brandstorm National Competition in Canada, competing against top teams from across the country. BCom students Laetitia Doumet, Jo-Esther Abou Haidar and Andrea Salem (far right) placed 2nd, while Master of Management in Retailing (MMR) students Madison Laxer, Aditi Bali and Supreet Kaur (far left) took 3rd place.
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Published on: 16 Mar 2023
McGill Desautels continues its hot streak in the case competition arena with another podium result, placing 2nd overall in the prestigious 2023 Copenhagen Business School Invitational Case competition. 12 schools flew to Copenhagen and were challenged to help Vestas, a leading company in wind power plant solutions, leverage its position to create new businesses in hydrogen technologies and develop a strategy for 2030.
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Published on: 10 Mar 2023
On February 3, first-year McGill Desautels MBAs participated in the annual Desautels Case Cup competition. Judged by alumni, this year’s case focused on MassChallenge, a program created by John Harthorne and Akhil Nigam that provides support and funding for startup companies. Thanks to the open-source community, the organization which began as a for-profit evolved to include mentorship, encouraging creativity, building communities and supporting startups created by marginalized and disenfranchised groups.
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Published on: 2 Mar 2023
Congratulations to the McGill Desautels accounting team for their first-place win at the I.C.B.C. case competition. The team consisting of Thomas Wakeham and Francois Kik was coached and assisted by Julia Scott and Peg Brunelle. The Inter-Collegiate Business Competition (I.C.B.C.) is one of the oldest case competitions in the world, held annually at the Smith School of Business at Queen’s University.
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Published on: 25 Jan 2023
Congratulations to Desautels BCom students for their outstanding performance at the Jeux du Commerce (JDC) 2023! Hosted by HEC Montreal on January 6-9, it brought together 1,100 participants from 14 universities, and is the largest student case competition in Eastern Canada.
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Published on: 19 Jan 2023
The Marcel Desautels Institute for Integrated Management Symposium on The Road to Net Zero took place on November 2, marking the opening ceremony of the sixth edition of the McGill International Portfolio Challenge (MIPC). Thank you to our panelists, Fanny Doucet, CFA, Managing Director & Head, Sustainable Finance at Scotiabank and Lori Kerr, CEO of FinDev Canada for participating in what was an insightful disc
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Published on: 14 Nov 2022
Coached by Senior Faculty Lecturer Niels Billou, BCom students Marc Ransom, Amy Pagé, Izabella Tyc and Hosseyn Al-Moussawi Wasserman traveled to Wilfrid Laurier University in Waterloo, Ontario, to compete at the Lazaridis International Case Conference Competition.
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Published on: 8 Nov 2022
Congratulations to Karen Zhuang, Lara Landauro, Maë Vernet, and Thanh Nguyen who won the $2500 first place prize in the 2022 Scotiabank Ethics in Action Case Competition (undergrad track) hosted by Dalhousie University. The team, coached by Dr.
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Published on: 8 Nov 2022
Congratulations to Master of Management in Finance (MMF) Team 6 students Pascal Audette, Heng Chang, Fenton Garvie, Eugenia Pan and Alexandre Touchette on their win at the 5th Deloitte MMF Synergy Challenge!
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Published on: 8 Nov 2022
Congratulations to McGill MBA students Shivansh Srivastava, Bingquan (Roger) Wu, Nimesh Mittal, Sundeep Ahuja, and Horacio Aguilera Salinas for winning the 2022 Desautels Cup Case Competition, the first in-person Desautels Cup since the pandemic! The internal case competition challenges participants to put their first-semester knowledge to the test by asking them to solve real-world challenges facing businesses today.
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Published on: 28 Sep 2022
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