What is the program itinerary?

The schedule is:
  • May 1: Classes start in Montreal (Monday through Friday)
  • May 13: Depart for Brazil
  • May 14: Arrive in Brazil (Sao Paulo)
  • May 15: Classes start at ESPM Brazil
  • May 20: Weekend in resort Ubatuba, Classes in Ubatuba
  • May 22: Classes begin in Rio de Janeiro
  • May 26: Program ends (noon)

How do I reserve a space?

To reserve your place, complete the online registration form and provide a $200 deposit. The deposit occurs in 2 steps:

  1. Applicants pay their $200 to their fee account
  2. Applicants then send an email to student.accounts [at] mcgill.ca with the subject line "Deposit for Brazil Program." This email ensures that the payment is recorded on the student's fee account as a deposit.

How much does the program cost?

The amount varies based on a few factors including personal spending, course tuition and flight costs. Below is a cost breakdown:

Tuition: McGill tuition - Regular tuition is paid per course.

Program Fee: Study Abroad program fee - $2,650 (tentative). This amount includes:

  • All hotels in São Paulo, Ubatuba and Rio for the nights of May 14 to May 25 (included);
  • All breakfasts for the dates May 14-26 (included);
  • Bus transportation between São Paulo airport to hotel;
  • Bus transportation between São Paulo-Ubatuba/Ubatuba-Rio;
  • Bus transportation to corporate tours; and
  • Bus tour of São Paulo.

What travel arrangements will I need to make?


All Canadians and Americans require a Visa to enter Brazil. Citizens of other countries should check with the Brazilian consulate/embassy website or embassy to see if they need a visa to enter Brazil.

Consulate General of Brazil in Montreal 
1 Westmount Square, Suite 1700 
Montreal, QC H3Z 2P9 
Tel: (514) 499-0968 
Fax: (514) 499-3963 

Click here to be directed to the visa application form.


Students are responsible for booking their own flights. This is for several reasons. Many students choose a particular airline to fly on points, collect points, or choose a later return date. Students will fly to São Paulo leaving Saturday, May 13 for arrival on Sunday, May 14(morning). Most students will book their return flight from Rio de Janeiro. This is called an open jaw ticket.

Where will we be staying? (tentative)

São Paulo:
Massis Five Star Hotel
Rua Luis Coelho, 80
São Paulo / SP
Brazil, 01309-000
Tel.: (55) (11) 3141-4400
Fax: +55 (11) 32621727
Wembley Inn, Praia das Toninhas
Rua A, 147
Ubatuba - SP
Brazil, Caixa postal 128
Tel: 55 (12) 3842-0198
Rio de Janeiro:
Best Western Sol Ipanema Hotel
Av Vieira Souto 320
Ipanema, Rio De Janeiro
Brazil, 22420-000
Tel: +55 (21) 2525-2020
Fax: +55 (21) 2247-8484

Whom should I contact for more information?

For further information, please contact:

Prof. Alfred Jaeger
alfred.jaeger [at] mcgill.ca 
Room 329, Bronfman Building 
(514) 398-4037

Robert Mackalski
Robert.mackalski [at] mcgill.ca
Room 515, Bronfman Building
(514) 398-4609


Checklist of things to do before I leave?

A few reminders before the program starts:

Other reminders:

  • Consultation with health care provider
  • ATM /credit card company (We encourage students notify their banks and credit card company of the international trip to avoid “frozen” credit and bank card access.)

Which courses are offered?

MRKT 434 / MRKT 690: Global Branding
Instructor: Robert Mackalski
Desautels Faculty of Management
McGill University

Global Branding examines brands and branding from an international perspective. Through readings, case analyses, discussions, and field studies, we will study the dynamics of branding in developing and international environment and explore the kinds of strategies that firms can adopt to meet the challenges of globalization. Wherever possible, we will focus on the branding challenges facing international companies as they enter the South American markets. The course will include case studies, experiential learning, and assignments with Brazilian students.

ORGB 380/ORGB 685: Cross Cultural Management
Professor: Alfred Jaeger
Desautels Faculty of Management
McGill University

This course addresses the dilemmas and opportunities that managers experience in international, multicultural environments – especially those related to Brazil and Latin markets. Development of conceptual knowledge and behavioural skills (e.g. bridging skills, communication, tolerance of ambiguity, cognitive complexity) relevant to the interaction of different cultures in business and organizational settings, using several methods including research, case studies and experiential learning.

Note: An independent study may be arranged for students who have already taken either of these courses.