RETL 409 Digitization of Retailing (3 credits)

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Offered by: Management (Desautels Faculty of Management)


RETL : Exploration of digital retailing models such as e-commerce marketplace, freemium, and peer-to-peer two-sided marketplace. Examination of how digital technology is driving innovation in these models, and how the models can improve competitiveness, operational efficiency and customer satisfaction.

Terms: Fall 2023

Instructors: Yoo, Chang (Fall)

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