This workshop will provide an overview of the different types of market research, how to analyze the competition, and the resources available at McGill to perform market research./engineCategory:...
This workshop will provide an overview on the customer discovery process and then delve deeper into how to conduct customer interviews and how to iterate on your business model canvas....
Congratulations to Professor Henri Darmon, Distinguished James McGill Professor at McGill University and CRM member, on receiving the 2026 Jeffery‑Williams Prize from the Canadian Mathematical...
This workshop will provide an overview of what technological innovation is and what entrepreneurship is, as well an overview of the Entrepreneurial Mindset, the Lean Launchpad methodology, the...
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