This workshop will provide an overview of the different types of market research, how to analyze the competition, and the resources available at McGill to perform market research./engineCategory:...
This workshop will provide an overview on the customer discovery process and then delve deeper into how to conduct customer interviews and how to iterate on your business model canvas....
This workshop will introduce the fundamental tool of Industry Analysis which companies use for strategy development. For startups, understanding the industry is a critical step in determining...
This workshop will demystify and explain the various form of intellectual property (IP), namely, patents, industrial designs, copyright, trademarks, and trade secrets./engineCategory: School of...
The learning objective of this workshop is to understand the fundamentals of the Design Thinking Methodology and how it promotes innovation./engineCategory: School of Architecture...
From next-generation energy solutions to sustainable food innovation, 25 McGill research projects receive support through CFI's John R. Evans Leaders Fund.
As convocation ceremonies continue across McGill University, preparations are reaching their final stage at the Macdonald Campus, where celebrations will begin on June 4. While graduating students...
The Faculty of Agricultural and Environmental Sciences (AES) is proud to celebrate four members of the Macdonald Campus community who are preparing to embark on a well-deserved retirement: Luis...
Daiva Nielsen, Associate Professor in the School of Human Nutrition and Scientific Director of the Clinical Nutrition Research Unit (CNRU), has been selected to receive the Mead Johnson Award from...
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