CMIS 543 Internet Business Analysis and Optimization (3 credits)

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Offered by: Career & Professional Develop (School of Continuing Studies)

Overview

Management Information Systems : Tools and techniques to effectively analyse and optimize online internet businesses; monitor and analyse social media channels to understand internet competitive intelligence. Management strategies in tracking and reporting of website activities. Practical skills to optimize web traffic. Improve navigation, local search and web user experience.

Terms: Winter 2012

Instructors: Fares Aldik (Winter)