Chemistry and Business that are Benign by Design: Leveraging the Canadian Chemistry Industry’s Leadership in Sustainability
Fifty years ago, Rachel Carson published her bestseller, Silent Spring, and the chemical industry was changed forever. An indictment of inattention to the flow and negative consequences of synthetic chemicals in the environment, Carson’s book catalyzed the environmental movement in North America. It also undermined the public’s confidence in simple assertions of “better living through chemistry” which, while not untrue, did not represent a full accounting of the risks and benefits of chemical technologies. The industry has been challenged to regain the public’s confidence ever since.
-Article by Steve Maguire and Stephanie Bertels
Read full article: Catalyst, Winter 2012