Higher education news source University Affairs interviewed Professor Nathan Hall, of our Department of Educational and Counselling Psychology, about his experimental social media account @AcademicsSay this week. "His Twitter presence is part pastime, part social media experiment and a catalyst for his investigation into the subject of psychological well-being in academia," writes Shawna Wagman of UA. In July of this year
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Want to start a book club or recruit people for a research project? Or maybe you just want to buy a used coffee table? Try Yammer.
As of Monday, September 28, 2015, McGill’s Yammer site is now available and accessible through the Microsoft Office 365 portal for all McGill faculty, staff and students. Yammer is like a private Facebook site for McGill, where you can share information with the entire University, join or create discussion groups on topics that interest you, and start building communities.
A majority of Canadian mothers now rely on social media platforms to both discover and buy products, a new report by Mintel suggests.
Richard Pagé managed to stand out among his fellow alumni graduating from McGill’s School of Continuing Studies with the class of 2015. How did he do it? By posting the following update on LinkedIn: “Today is the day that I obtain my Graduate Certificate in Marketing from McGill University School of Continuing Studies.”
Read more on The Next Page, the School of Continuing Studies' newsletter.
The Globe’s roundup of research from business schools.
... Social media efforts prove good for a firm’s bottom line
Written by Estelle Metayer
This New Year’s Eve, as you celebrate with friends and reflect on a resolution to make, why not commit to launching yourself into the social media world?
Read full article: The Globe and Mail, December 21, 2014
This is Karl Moore of the Desautels Faculty of Management at McGill University, talking management for The Globe and Mail. Today, I am delighted to speak to Mitch Joel, who is the president of Twist Image, one of the top digital marketing firms in the world.
Read full transcript: The Globe and Mail, December , 2014
A growing number of academic researchers are mining social media data to learn about both online and offline human behaviour. In recent years, studies have claimed the ability to predict everything from summer blockbusters to fluctuations in the stock market.
There’s no doubt about it: for many of us, the “traditional workplace” is a thing of the past. With the shift into digital — whether it’s telecommuting or starting a business — one thing is certain: we’re spending less time in the office elevator. And with that, fewer opportunities to get in front of the boss, chat up that potential client in the elevator, or wax poetic on the subtleties of Return On Assets to the CFO.