The goal of this project was to create a light-hearted short film that framed sustainability as a real problem that needs to be thought about in a very deep way.
The film shows the common evolution of a students attitude towards the problem: ignorance, over-zealousness, despair and finally hope. The last scene, provoking hope, directs students to the office of sustainability get-involved page which we have also improved by highlighting applied research, collaboration and fun/engagement. We hope that this video can be put up on a number of McGill websites, but more importantly that it is passed on from student to student because it is entertaining.
If you would like to learn more about this project or reach the individuals involved, please contact the krista.houser [at] mcgill.ca (SPF Administration Team).