Diploma (Dip.) Management: Internet Business Concentration (30 credits)

Offered by: Career & Professional Develop     Degree: Diploma in Management

Program Requirements

The Diploma in Management with an Internet Business Concentration will equip students with tools to deal with the revolution in business that is being generated by the Internet and to adapt to a new and rapidly changing market.

Corequisites

  • CEC2 532 Business Economics (3 credits) *

    Offered by: Career & Professional Develop (School of Continuing Studies)

    Overview

    Economics (CCE) : Introductory micro and macro economic theory and practice in profit and non-profit organizations from a managerial perspective. Topics include: demand and supply analysis, production costs, firms' pricing and output determination, aggregate demand and supply, national income, output and employment determination, inflation, interest rate, exchange rate determination, fiscal and monetary policies.

    Terms: Fall 2018, Winter 2019, Summer 2019

    Instructors: Matziorinis, Ken (Fall) Matziorinis, Ken (Winter) Matziorinis, Ken (Summer)

  • CMS2 500 Mathematics for Management (3 credits) *

    Offered by: Career & Professional Develop (School of Continuing Studies)

    Overview

    Management Science (CCE) : Basic mathematics needed for business applications, including graphs of functions, series summation, mathematics of finance, annuity, discounted cash flow, internal rate of return, permutations, combinations, maxima and minima of functions with business applications in optimization, introductory statistics and probability

    Terms: Fall 2018, Winter 2019, Summer 2019

    Instructors: Abdenbi, Brahim (Fall) Golovina, Galina (Winter) Golovina, Galina (Summer)

    • Prerequisite: CMSC 000

    • Note: "Mathematics for Management" must be completed in the first semester of the Diploma in Management program.

* or the Exemption by Examination Test

Required Courses (27 credits)

  • CACC 520 Accounting for Management (3 credits)

    Offered by: Career & Professional Develop (School of Continuing Studies)

    Overview

    Accountancy : This course covers financial and managerial accounting. The course provides an understanding of the various financial statements as well as cost behaviour, cost/volume/profit relationships, budgets, responsibility accounting and relevant costing.

    Terms: Fall 2018, Winter 2019

    Instructors: Cohen, Thierry; Lapointe, Deirdre; Zerbino, Riccardo; Zajdman-Borden, Karen (Fall) Cohen, Thierry; Lapointe, Deirdre (Winter)

  • CFIN 512 Corporate Finance (3 credits)

    Offered by: Career & Professional Develop (School of Continuing Studies)

    Overview

    Finance (CCE) : Fundamental finance theory as applied to the firm's short and long-term financing and investment decisions and the sources of funds available to it (stocks, bonds, derivatives). Exposure to critical concepts of "firm value maximization" emphasizing capital budgeting, cost of capital, capital structure, derivatives, dividend policy, risk and return.

    Terms: Fall 2018, Winter 2019, Summer 2019

    Instructors: di Pietro, Vadim (Fall) Marianer, Michael; Truong, Minh Quy (Winter) di Pietro, Vadim (Summer)

    • Prerequisite(s): CACC 520 or CACC 521

    • Corequisite(s): CMS2 521

    • **Due to the intensive nature of this course, the standard add/drop and withdrawal deadlines do not apply. Add/drop is the second lecture day and withdrawal is the fourth lecture day.

  • CMIS 530 Digital Analytics and Targeting (3 credits)

    Offered by: Career & Professional Develop (School of Continuing Studies)

    Overview

    Management Information Systems : Covers fundamental techniques in measuring and analysing the digital marketing experience success and effectiveness as well as using audience data to improve advertising and content using targeting and experiments. How to measure, analyze, and act upon the evolving internet technologies and trends.

    Terms: Fall 2018

    Instructors: Harrisson-Boudreau, Jean-Philippe (Fall)

  • CMIS 543 Digital Customer Experience (3 credits)

    Offered by: Career & Professional Develop (School of Continuing Studies)

    Overview

    Management Information Systems : Covers the fundamental techniques for understanding, analyzing and optimizing customer experience on digital platforms. Explores best practices in designing and optimizing conversion actions in an online business. Management of customer data and confidentiality.

    Terms: Winter 2019

    Instructors: Mottaghi, Hoda (Winter)

  • CMIS 544 Digital Marketing Automation, Planning and Technology (3 credits)

    Offered by: Career & Professional Develop (School of Continuing Studies)

    Overview

    Management Information Systems : Covers the fundamental concepts needed to develop a digital marketing plan. Enables students to gain an understanding of market behaviour, translation of corporate goals into digital marketing objectives, basic overview of various strategic approaches to align to objectives, as well as implementation and control.

    Terms: Winter 2019

    Instructors: Muscott, Adam (Winter)

  • CMIS 549 Digital Media and Search Engine Optimization (3 credits)

    Offered by: Career & Professional Develop (School of Continuing Studies)

    Overview

    Management Information Systems : Covers the fundamentals of promoting a brand through digital mediums and how to take advantage of earned digital media. Provides an understanding of how paid search, search engine optimization, various forms of digital media planning and placement, social media promotion work and, how to monitor and optimize performance.

    Terms: Fall 2018

    Instructors: Harrisson-Boudreau, Jean-Philippe (Fall)

  • CMR2 542 Marketing Principles and Applications (3 credits)

    Offered by: Career & Professional Develop (School of Continuing Studies)

    Overview

    Marketing : Covers the different aspects of marketing operations: the marketing concept, the analysis and research of market opportunities, the planning, implementation, and control of the marketing program (Product, Promotion, Distribution, and Pricing). The course focuses on Canadian market environment and Canadian marketing institutions. Lectures and case studies on an individual basis and/or involving team work will be used.

    Terms: Fall 2018, Winter 2019, Summer 2019

    Instructors: Royce, Charles (Fall) Royce, Charles (Winter) Royce, Charles (Summer)

  • CMS2 521 Applied Management Statistics (3 credits)

    Offered by: Career & Professional Develop (School of Continuing Studies)

    Overview

    Management Science (CCE) : Statistical methods used in a variety of business situations, emphasizing application and providing a working knowledge of the most widely-used techniques. Topics include descriptive statistics; probability distributions; sampling procedures and distributions; inferential statistics including estimation; hypothesis testing and Anova; simple linear, multiple regression and correlation; time series and forecasting.

    Terms: Fall 2018, Winter 2019, Summer 2019

    Instructors: Kelome, Djivede (Fall) Kelome, Djivede (Winter) MacKenzie, Kenneth (Summer)

    • Prerequisite: CMS2 500 or the Exemption by Examination Test

  • CORG 551 Behaviour in Organizations (3 credits)

    Offered by: Career & Professional Develop (School of Continuing Studies)

    Overview

    Organizational Behaviour : The implications for management and the essential concepts of social psychology such as motivation, perception, attitude change and organization. Group and organizational dynamics will be the major emphasis of the course. Classroom discussion and student participation is encouraged.

    Terms: Fall 2018, Winter 2019, Summer 2019

    Instructors: Sharma, Maya; Sylvain, Nathalie-Michele; Firsova, Nadege (Fall) Firsova, Nadege; Sharma, Maya; Westgate, Chantal (Winter) Firsova, Nadege (Summer)

Complementary Course (3 credits)

3 credits from:

  • CCS2 505 Programming for Data Science (3 credits)

    Offered by: Career & Professional Develop (School of Continuing Studies)

    Overview

    Computer Science (CCE) : Tools and techniques for designing and implementing software applications by using modern programming languages relevant to data science.

    Terms: This course is not scheduled for the 2018-2019 academic year.

    Instructors: There are no professors associated with this course for the 2018-2019 academic year.

  • CMIS 545 Cloud Computing Architecture (3 credits)

    Offered by: Career & Professional Develop (School of Continuing Studies)

    Overview

    Management Information Systems : Covers different cloud infrastructures and architectures in the context of deployed cloud computing systems that are appropriate for different businesses. Enables students to use key business metrics to make decisions on the suitability of applications for cloud deployment.

    Terms: Fall 2018

    Instructors: Havas, Michael (Fall)

  • CMIS 550 Fundamentals of Big Data (3 credits)

    Offered by: Career & Professional Develop (School of Continuing Studies)

    Overview

    Management Information Systems : Investigates big data’s enabling technologies; compares big data to traditional data models; and explores how big data enables applications such as data mining and deep learning.

    Terms: Winter 2019

    Instructors: Havas, Michael (Winter)

  • CMS2 505 Quantitative Analysis Tools in Decision Making (3 credits)

    Offered by: Career & Professional Develop (School of Continuing Studies)

    Overview

    Management Science (CCE) : This course provides applications-oriented operations research modeling tools, such as: linear programming, integer programming, network modeling, and queuing theory. Use of spreadsheet/modeling software is an integral part of this course.

    Terms: Fall 2018

    Instructors: MacKenzie, Kenneth (Fall)

  • CMS2 527 Business Intelligence and Analytics (3 credits)

    Offered by: Career & Professional Develop (School of Continuing Studies)

    Overview

    Management Science (CCE) : This course provides a managerial and technical focus on computational and business techniques which can help to identify new business opportunities and transform an organization’s future by optimizing operational and strategic decision making.

    Terms: Winter 2019

    Instructors: Troy, Philip (Winter)

  • CMS2 529 Introduction to Data Analytics (3 credits)

    Offered by: Career & Professional Develop (School of Continuing Studies)

    Overview

    Management Science (CCE) : Focuses on executing statistical methods on data sets for descriptive, predictive, and prescriptive analysis, and effectively interpreting and presenting analytic results in support of business decision making.

    Terms: This course is not scheduled for the 2018-2019 academic year.

    Instructors: There are no professors associated with this course for the 2018-2019 academic year.

School of Continuing Studies—2018-2019 (last updated Jun. 28, 2018) (disclaimer)
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