Mentors: Prof. Ashesh Mukherjee and Dr. Robert Mackalski
This 30-credit Marketing Major is designed to provide students with a strong background in marketing in order to prepare them for the wide variety of marketing careers available. The Major is most appropriate for those students seeking a career in brand management, small business marketing, selling and sales management and business-to-business marketing.
Required Courses (9 credits)
Complementary Courses (21 credits)
For those following the old Marketing Major:
Required Courses (15 credits)
Complementary Courses (15 credits)