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DTSTAMP:20260409T105321Z
DESCRIPTION:Dongwon Lee\n\nSchool of Business\, Hong Kong University of Sci
 ence and Technology\n\nParticipatory Governance and Consumer Engagement:\n
 	Evidence from a Blockchain-Based K-pop Community\n\nDate: Friday\, Decembe
 r 12\, 2025\n	Time: 10:30 AM - 12:00 PM EST\n	Location: Bronfman Building\, 
 Room 245\n\n\nAbstract\n\nWe study how participatory governance shapes con
 sumer continuance in a large decentralized K-pop community. Using granular
  blockchain data from TripleS\, where fans purchase collectible NFT cards 
 and receive non-transferable voting rights to decide group members\, song 
 styles\, and creative direction\, we track first-time voters before and af
 ter their initial vote. A stacked difference-in-differences design across 
 voting rounds compares new voters to never-voters within the same round. V
 oting increases daily tangible contributions by 1.0% and intangible contri
 butions by 1.4%. Effects are heterogeneous. Large voters sustain intangibl
 e engagement but are less likely than small voters to increase purchases\,
  especially after undesired outcomes. We use the expectation disconfirmati
 on theory to explain the phenomenon. Corroborating evidence shows more sub
 stantial purchase pullbacks by large voters when vote tallies are highly u
 nequal\, when choice sets concern group members with high-salience stakes\
 , and when large voters cast early votes. These conditions are consistent 
 with higher ex ante expectations. This study contributes to user innovatio
 n research and offers practical insights for platform designers seeking eq
 uitable\, sustainable\, consumer-driven ecosystems.\n
DTSTART:20251212T153000Z
DTEND:20251212T170000Z
LOCATION:Room 245\, Bronfman Building\, CA\, QC\, Montreal\, H3A 1G5\, 1001
  rue Sherbrooke Ouest
SUMMARY:Information Systems Paper Development workshop: Dongwon Lee
URL:https://www.mcgill.ca/desautels/channels/event/information-systems-pape
 r-development-workshop-dongwon-lee-369646
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