Professor Nathan Yang will share his research as an invited speaker at the eTail 2019 Conference. The conference will take place over May 7-9, 2019 in Toronto.
Forthcoming research co-authored by Professor Nathan Yang demonstrates how participants in a national diet program lost more weight when someone in their group was a standout, suggesting that exceptional performers can motivate others to reach new heights.
A new study by Desautels Assistant Professor Nathan Yang explores how to attain short-and long-term goals, using the database of mobile weight-loss app Lose It! to track user information and success rates.
The ‘biggest loser’ in weight loss groups is more motivational than the average group weight loss, new research from the Desautels Faculty of Management at McGill University finds.
Assistant Professor Nathan Yang found that the top performer has an encouraging effect, acting as an inspirational target that doesn’t alienate those who fail to reach it.