BCom students take the competition by storm

News

Published: 6Mar2019

Desautels BCom students Charlotte Gaillard, Monica Gudernatsch, and Anne Sophie Levee are the Canadian finalists in the 2019 L’Oréal Brandstorm competition, coming in victorious over 125 participating teams.

Under the mentorship of Peg Brunelle and Marie Josée Lamothe, the team was given the challenge of reinventing the skincare experience for health-conscious consumers. Their winning proposition entailed using a DNA test to provide health-conscious consumers with a full skin diagnostic, helping them to optimize their well-being through product recommendations and more.

The next stop will be Paris in May for the final round of the competition where they will face teams from 65 different countries.