Business leaders understand that AI has the power to generate tremendous value, but it is IT teams that have a deeper understanding of the underlying processes and what’s going on behind the scenes...
When 10,000 Air Canada flight attendants went on strike, more than 100,000 passengers were left stranded. For many of those affected, the experience has been an overwhelming one. For stranded...
The use of customer service chatbots has grown rapidly. Maybe a little too rapidly, according to Vivek Astvansh, an Associate Professor of Quantitative Marketing and Analytics at McGill Desautels....
Beginning in 2026, Starbucks will be phasing out its mobile order pick-up only locations, abandoning an approach built for speed and efficiency. In an earnings call, Starbucks CEO Brian Niccol said...
A Canadian clothing company has recently come under fire for using provocative slogans on some of its clothing. The company claims its target demo is now a confident shopper in their mid-twenties,...
Hamid Etemad has been named a 2024 Top Scholar by Scholar GPS. Over a long and distinguished career, the Associate Professor of Marketing has been recognized for his excellence in teaching and...
A well-designed pension system brings enormous social and economic values to its members and to society as a whole. Unfortunately, Canada’s doesn’t stand out. A 2024 report from Mercer ranks it...
On June 3, the McGill Sustainable Growth Initiative partnered with the Chinese University of Hong Kong to deliver a workshop called ‘Tackling Food Waste’. Professor Javad Nasiry spoke at the event,...
On August 1, a 35 per cent US tariff on Canadian goods came into effect. But these tariffs are less about trade and more about political leverage, says Vivek Astvansh, associate professor of...
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