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Applied Business Analysis: From Strategy to Tactics

In today’s business environment business analysts need to master both strategic and tactical approaches and techniques to attain desired business objectives and deliver value to their stakeholders.

Dates: March 12, 2018 - May 12, 2018

Day & Time: Mondays, 6 - 9 pm (March 12, 19, 26; April 9, 16, 23, 30; May 7) - Saturday, May 12, 9-5pm

Course Fee:  $1,095*
Alumni Fee:  $931*
* Fees for non-credit courses apply

Course Number:  CBUS 242
Prerequisite Course:  CBUS 210 - Comprehensive Business Analysis
Duration: 30 hours in class plus approx. 15 hours of assignments
Continuing Education Units (CEUs): 4.5

Course Description

This hands-on course will focus on the building blocks of the Business Model Canvas, Business Motivation Models, conducting rigorous feasibility studies and well-constructed business cases. Tactical approaches and techniques to effectively introduce change will include Business Process Modeling Notation and hybrid Use Case approach (Unified Modelling Language), from both a business and a systems perspective. To be effective change agents, business analysts must also recognize the human dimensions which will be illustrated and put into play via mini case-studies.

This course is aligned with the industry standard Business Analysis Body of Knowledge® Guide (BABOK®  Guide v3), published by the International Institute of Business Analysis® (IIBA®) and with the Business Analysis for Practitioners: A Practice Guide, published by the Project Management Institute (PMI)®.

Topics Covered

  • Strategic Planning Process - a BA Perspective
  • Enterprise/Business architecture, standards
  • BACCM model
  • Business Model Canvas
  • Business Motivation Model (BMM)
  • Business Scorecard (BSC)
  • McKinsey 7-S]
  • Business Case
  • Risk Analysis
  • Use Cases
  • Business Analysis Design
  • Business Process Modeling & Management
  • BPMN and Activity Diagram (UML)
  • Advanced Business Process Concepts and Notations

Course Objectives

By the end of this course, students should be able to:

  • Understand and apply strategic tools such as the Business Model Canvas (BMC), leveraging business analysis elicitation, documentation and facilitation techniques
  • Understand and build rigorous feasibility studies and business cases using best practices from the simplest to the more complex projects for public, private and not-for-profit organizations
  • Apply traditional and hybrid approaches to construct UML Use Cases leveraging industry recognized formats and templates
  • Apply strategic & tactical business process modeling techniques adhering to the OMG (Object Management Group) using BPMN (Business Process Modelling Notation)
  • Understand the relationship between BMC, Business Cases, Use Cases and BPMN in delivering value-based solutions to stakeholders in IT and non IT environments. 

Who Should Attend

Business analysts of all levels, project managers, project team members, team leaders, consultants, process analysts, enterprise analysts, QA/QC primes.


Georges Bryson


This course is part of the Professional Development Certificate in Business Analysis.

For more information, click here.

If you wish to register for an individual course without being admitted to the program, please click here to register.

Course Drop/Withdrawal Policy

  • Any time prior to the 1st class: Course Drop Period with Full Refund.
  • After the 1st and before the 2nd class: Course Drop Period with Refund minus $20 fee.
  • After the 2nd class: Course Withdrawal with No Refund.

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