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Courses & Workshops
CMSC 101 Mathematical Tools for Management Professionals. (3 credits)
Hiver 2019, Printemps/Été 2019, Automne 2019, Hiver 2020
Exponential and logarithmic functions and equations, mathematics of finance, permutations and combinations, introduction to probability, limits and derivatives with applications, matrices and systems of linear equations.
CACC 220 Accounting Concepts for Managers. (3 credits)
Hiver 2019, Automne 2019, Hiver 2020
This course covers concepts in managerial and financial accounting, develops an understanding of cost behaviour, budgeting and financial statements, and provides practice in financial decision-making skills.
CENT 306 Launching a New Business. (3 credits)
Hiver 2019, Automne 2019
Converting ideas into successful new business ventures is a challenging task that needs creativity, understanding of the external market, key planning and risk management. All aspects of launching a new business, including the skills and tools needed to identify, evaluate and launch an attractive product or service.
CENT 307 Creating a Business Plan. (3 credits)
The importance of creating a business plan for entrepreneurs is discussed. The elements of a solid plan and components that should be included are explained. The foundations of preparing a tailored business plan and the key to making an effective presentation are also covered.
CENT 308 Financing a New Business. (3 credits)
Hiver 2019, Hiver 2020
Finding financial resources to launch and grow a business is a creative process. Focus will be on different types of capital available throughout the different stages of a venture. An understanding of the choices of funding and importance of financial planning by comparing and contrasting various financing methods.
CENT 309 Business Growth Strategies and Issues. (3 credits)
Practical strategies for different stages of business growth. Classroom and group work focus on the opportunities and challenges of creating and managing growth in entrepreneurial settings, within both small and larger companies. Issues of particular importance to rapidly growing companies will also be highlighted and discussed.
CPRL 221 Professional Communication and Networking. (3 credits)
Hiver 2019, Automne 2019, Hiver 2020, Printemps/Été 2020
Fundamental theories and practices of communication and networking (internal and external) in the workplace. Writing, speaking, presentation and team interaction skills.
CCCS 310 Web Development. (3 credits)
Development of web sites and web-based applications using page markup, style sheets, and client-side scripting. Emphasis will be placed on developing pages that support current standards and accessibility requirements, as well as multimedia, cross-platform development, and site deployment.
CGMG 210 Fundamentals of Project Management. (3 credits)
Hiver 2019, Printemps/Été 2019, Automne 2019, Hiver 2020, Printemps/Été 2020
Fundamental principles and best practices of project management essential to the successful development of projects or other complex undertakings within an organization; includes methods for defining, planning, and scheduling activities and resources.
CMRK 235 Digital Media Marketing. (3 credits)
Electronic marketplaces and their evolving role in Internet business. New channels of marketing, including social media, advertising and communication. Planning, executing, and managing e-commerce. Web analytics, customer analysis, search engine optimization, search engine marketing and issues of permission and privacy.
CGMG 318 Selling Models and Business Negotiation. (3 credits)
Hiver 2019, Automne 2019
Application of selling models to effectively harness digital media to convert online prospects into customers and retain them using Internet resources. Strategies to build long-term partnerships with online and traditional customers and promote new ventures through search engine optimisation (SEO) to achieve business and marketing objectives. Application and practice of the business negotiation process and strategies for traditional and online stakeholders.
« Le cours vous donne un bon aperçu de ce qui doit être fait et de la manière de le faire. David Horowitz a été très serviable, répondant aux questions et dispensant son enseignement avec beaucoup d’enthousiasme. »
Développement de carrière et perfectionnement professionnel
Tél.: +1 514-398-6200
Fax: +1 514-398-3108
688, rue Sherbrooke Ouest, bureau 1140 Montréal, Québec, Canada H3A 3R1
Du lundi au vendredi
de 9 h à 17 h