Louis Arseneault is Vice-Principal (Communications and External Relations) at McGill University since February 1, 2017. His expertise includes strategic communications and marketing, public affairs, economic development, government and media relations, as well as issues management. Mr. Arseneault came to McGill after 11 years with Montréal International, an economic development agency serving the Greater Montreal area, where he worked as Vice-President (Talent Attraction, Promotion and Communications). Prior to joining Montréal International, he worked as Senior Director of corporate communications at Bell Canada, and as Assistant Director of public affairs at CAA-Québec.
A native of Québec, Mr. Arseneault holds a Bachelor’s degree in Communications from the Université du Québec à Montréal and a Master’s degree in Sociology (Information and Communications) from the Université Paris VII in France. He serves as a member of the board of TechnoMontréal, the information technology cluster of Greater Montreal, and as an officer of the board of Opéra de Montréal. Mr. Arseneault is a member of the Conference Board of Canada’s National Council of Marketing and Public Affairs Executives, of the Canadian Public Relations Society and the Société québécoise des professionnels en relations publiques.
As Vice-Principal (Communications and External Relations), Mr. Arseneault is responsible for government relations, community engagement and the University’s overall communications, public affairs and marketing portfolio.