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Of Empathy And Strategy

Published: 6 October 2016

Corporations have more data than ever about their consumers and customers, and advanced analytic platforms increasingly democratize data analysis.

...Henry Mintzberg of the McGill University faculty of management first demonstrated that the strategic planning processes of major corporations ignore that strategy formation is not a deliberate, planned approach, but is adaptive. In many successful Fortune 500 corporations, forward strategic planning has been replaced by strategic learning, which is an ongoing process of shifting strategy based on organizational learning. 

Read full article: Business World, October 5, 2016

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