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Reimagining the movie theater experience
Ellis Jacob, President and CEO of Cineplex, sits down with Professor Karl Moore to express the importance of thinking outside the box in the wake of Netflix; the key is creating an immersive experience for today’s moviegoers.
Each week as part of his blog on Les Affaires, Karl Moore, Associate Professor in Strategy & Organization at McGill's Desautels Faculty of Management, speaks with world-class business leaders about their journey, the latest trends in business, and notably, work-life balance.