Fundraising For Dummies (3rd Ed.)
Code: 4.351
Auteur: Mutz, John & Murray, K.
ISBN: 978-0-470-56840-8
Année: 2009
Description: The 3rd Edition shows you how to take advantage of the latest strategies and resources available for raising money through everything from special events to online donations, in both good and bad economic times. The authors teach you how to market your organization using the most up-to-date tools and technologies available through the Internet. This expanded edition also offers information about philanthropy and tax law. This book also includes: Fundraising issues and ethics, ways to reruit volunteers, how to budget your fundraising efforts, guidance on working with the media, coverage of social networking opportunities, how to approach major and corporate givers, predictions on the future of fundraising.
Reserved: No
Emplacement: Brown Building
Langue: English