Dive into retailing in

Dive into retailing in

Fintech & Financial Services, Food & Grocery, Intelligent Mobility & more.

Program Structure

The Master of Management in Retailing (MMR) is an intensive full-time, 16 months (*12 month accelerated option available for people with significant retail experience), pre-experience program with a strong emphasis on experiential learning. It also features a 3 month internship program.

Program structure

The MMR consists of four modules:

The Core Module (15 credits)

Designed to teach the fundamentals of:

  • Retail
  • Management
  • Analytics
  • Digital marketing
  • Leadership

The Complementary Course Module (15 credits)

Designed to expose students to a variety of retail management and analytics applications. Topics including:

  • Creativity
  • Sustainability
  • Experiential branding/marketing
  • Digital media
  • Innovation
  • Supply chain
  • Negotiation
  • Technology

Experiential Module (9 credits)

Designed to provide students with the experience of hands-on application of the concepts taught in real-world settings and the opportunity to interact with practitioners in leading retail organizations.

  • Consists of a capstone 3-month retail internship

The Sector Module (6 credits)

Designed to give students an opportunity to dive deeper into a specific concentration. The sector concentrations include:

  • Fashion/beauty
  • Food
  • Fintech/Financial services
  • Intelligent Mobility
  • Media/Hospitality

The MMR Program Structure is inspired by the Customer Journey

Customer
Journey

Understanding
Customers→

Attracting
Customers→

Satisfying
Customers→

Managing for
Sustainability

Skills Needed

Sociology
Marketing Research
Neuroscience

Psychology
Marketing
Analytics

Creativity
Merchandising
Architecture

Innovation
Design Thinking
Technology


MMR Courses

360 Customer Insight; Foundations of Retailing

Digital Retailing Models;
Retail Science and Data Analytics

Managing Retail Operations;
Creativity and the Experiential Economy

Managing for Sustainability (Fin, Env, Org);
Innovative Retail Technology and Business Models


Fast Track

Students with an extensive retail background can complete the program in 12 months by working on a professor-led research practicum.


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