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MRKT 711 Topics in Service Science (3 credits)

Offered by: Management (Desautels Faculty of Management)

Administered by: Graduate Studies

Overview

Marketing : Students will study, discuss, and critique a selection of important and influential research papers on service science. They will develop an in-depth understanding of theories, concepts, models and paradigms that collectively form the foundation for service science.

Terms: This course is not scheduled for the 2014-2015 academic year.

Instructors: There are no professors associated with this course for the 2014-2015 academic year.