McGill Institute of Marketing

Seminar: Dr. Brian Wansink, Cornell University - Charles H. Dyson School of Applied Economics and Management

30Mar201514:30
to
16:00

  McGill Institute of Marketing & McGill Centre for the Convergence of Health and Economics Presents  /desautelsCategory: Desautels Faculty of Management

McGill Institute of Marketing presents: Cannibalization and Preemptive Entry in Heterogeneous Markets

17Jun201410:00
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11:30

Cannibalization and Preemptive Entry in Heterogeneous Markets presented by Nathan Yang (Yale University, Yale School of Business) Abstract

Seminar: Sungho Park, Arizona State University

16May201410:00
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11:30

An Empirical Analysis of Consumption Patterns for Mobile Apps and Web: A Multiple Discrete-Continuous Extreme Value Approach Sungho ParkArizona State University

Seminar: Jay Russo, Cornell University

9May201410:00
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11:30

What is Desired in the Desirability Bias? Jay RussoCornell University

Seminar: Yu Ma, University of Alberta

4Apr201410:30
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12:00

The Nutritional Quality of Our Grocery Shopping and the Impact of External Shocks Yu MaUniversity of Alberta

Seminar: Alina Ferecatu, ESSEC Business School

28Mar201410:00
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11:30

Understanding Managers’ Tradeoffs between Exploration and Exploitation Alina FerecatuESSEC Business School

Seminar: Jennifer Argo, University of Alberta

21Mar201410:30
to
12:00

The Silent Influencers: The Impact of Mannequins in the Retail Context Jennifer ArgoUniversity of Alberta