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Dow Chemical Company: Innovation for Sustainability

Company name
Dow Chemical 

Author(s)
Robert Eccles, George Serafeim, Shelley Xin Li

Source 
Harvard Business School

Access this case
Dow Chemical: Innovation for Sustainability

Year published 
2012

Last year covered in case 
2011

Abstract
Repairing steam leaks and replacing nonfunctional steam traps were easy, cost-effective steps that yielded Dow Chemical Company's Hahnville, Louisiana, plant a quick payback. The company also implemented ongoing steam trap maintenance and leak management programs.  

Teaching note

  • N/A

Key Management Reading

  • Ambec, S. & Lanoie, P. (2008). Does it pay to be green? A systematic overview. Academy of Management Perspectives. 45-62
  • Reinhardt, F. (1999). Bringing the Environment Down to Earth. Harvard Business Review. July; 149-157 

Other Readings

Audio/Visual Material

  • N/A

Discussion Questions

  • N/A

Green Chemistry Principle

  • Principle 1 Prevention
  • Principle 2 Less Hazardous Synthesis
  • Principle 4 Design Safer Chemicals
  • Principle 6 Design for Energy Efficiency
  • Principle 12 Inherently Safer Chemistry for Accident Prevention

Industry
Bulk and Commodity Chemicals

Teaching Topic
Business-Government relations
Community Development/Economic development
Corporate citizenship
Corporate Governance and accountabiligy
Environmental issues
Innovation
Leadership
Mission/Vision/Values
Social Marketing
Social process of production
Stakeholder relationships
Sustainability

Management Discipline
Business, Government and Society
International
Marketing
Operations
Strategy
Technology 

Business Logic
Differentiating Products
Managing Environmental Risks
Reduced Cost
Relationships with External Stakeholders 

Environmental Issue
Climate Change
Toxicity
Water Pollution 

Region
North America

Self Identified as Green Chemistry?
Yes

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