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Till Death Tear Us Apart: How Mortality Salience Regarding a Loved One Shapes Our Consumption Habits

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Published: 13Oct2011

Yanan Wang, a doctoral student at McGill University in the area of Marketing, will be presenting her research proposal entitled:

Till Death Tear Us Apart: How Mortality Salience Regarding a Loved One Shapes Our Consumption Habits

DATE: November 2, 2011

TIME: 1:45 pm

LOCATION: Burnside Hall – R107 (805 University Street West)