News

There's no such thing as a strategic plan

Published: 28 August 2014

'Strategic' and 'Plan' are two different concepts. A strategy iswhat we need to do to get from A to B (and deciding on what point B actually is). The plan is more specific and tells ushow we will get to point B (the details).

... No review of the concept of 'Plan' would be complete without the contribution of the renowned academic Professor Henry Mintzberg of McGill University. He contends that the definition of strategy is a multiple one, composed of 5Ps: Plan, Pattern, Position, Perspective and Ploy. 

Read full article: Biz Community

Feedback

For more information or if you would like to report an error, please web.desautels [at] mcgill.ca (subject: Website%20News%20Comments) (contact us).

Back to top