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Can Pharrell, Bono and other Davos regulars really change the world?

Mon, 2015-02-16 16:51

The Globe’s roundup of research from business schools.
... Social media efforts prove good for a firm’s bottom line

Source Site: /desautels

Exploring digital creativity in the workspace: The role of enterprise mobile applications on perceived job performance and creativity

Fri, 2014-12-12 15:52

Authors: Sunghun Chung, Kyungyoung Lee, Jinho Choi

Publication: Computers in Human Behavior, Volume 42, January 2015, Pages 93-109

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Firms’ Social Media Efforts, Consumer Behavior, and Firm Performance

Fri, 2014-11-28 10:53

Authors: Sunghun Chung, Animesh Animesh, Kunsoo Han and Alain Pinsonneault 

ICIS 2014 Proceedings, December 15, 2014.

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Source Site: /desautels

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