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Mathieu Darche – from the NHL to the corporate world

The Montreal native realized his boyhood dream of playing for The Montreal Canadiens. Armed with a marketing and management degree from McGill; Mathieu Darche is bringing that same determination to a new career in business.

Published: 27Oct2014

Feeling Guilty or Ashamed? Think about Your Emotions before You Shop

Suppose you grabbed a few cookies before heading out to the grocery store and start to feel guilty or ashamed about breaking your diet. According to a new study in the Journal of Consumer Research, feeling guilty might find you comparing calories in different cartons of ice cream. Feeling ashamed might keep you from buying any ice cream in the first place.

Published: 16Oct2014

Toronto Marketing Trip


Join us on the Toronto Marketing Trip - Meet over 20 companies and 40 Alumni!

Open to all years!

Global Marketing Leader Mario D'Amico Joins the Nature Conservancy as Chief Marketing Officer

The Nature Conservancy issued the following news release: The Nature Conservancy announced today that Mario D'Amico, a leading international advertising and communications executive and former Global Chief Marketing Officer for Cirque du Soleil, has joined the organization as Chief Marketing Officer. He oversees membership, digital marketing, corporate marketing partnerships, strategic communications and publishing.

Published: 29Sep2014

Laundry & lattés: Hybrid spaces and beautiful business friendships

Chaz Desousa is a young Montreal entrepreneur who already co-owns a restaurant and a food truck. But when he had the idea for his latest venture, a vintage-style laundromat with oversized washers and dryers, vending machines dispensing funky socks, and sofas for lounging, he went looking for a roommate.

Published: 22Sep2014

Ascent: A Practising Manager's Growth Mantra

Amit Chatterjee is the Managing Director of the Sartorius India group of companies since2002. He has been with the company since 1993. Sartorius AG (www.sartorius.com), is a 140-year-old German technology major listed on the German and French stock exchanges. A post graduate in Chemistry, Amit has a diploma in Practising Management from INSEAD, France and a Master of Management from McGill University, Canada. His professional repertoire includes 15 years in Sales and Marketing and 17 years in Strategic Management.

Published: 8Aug2014

Thomas Lecordier returns to BCP as Executive Vice President

Alain Tadros, Chief Operating Officer of the Publicis Worldwide companies in Québec, announces the return of Thomas Lecordier to BCP and his appointment as Executive Vice President.

... Passionate about digital, Thomas is renowned in the industry for his skills in strategic branding and new trends. Thomas holds an MBA in Strategy and Marketing from McGill University.

Read full article: TMC Net

Published: 15Jul2014

Professor Dotzel Wins 2013 Best Services Article Award

Professor Thomas Dotzel has won the 2013 Best Services Article Award at the 23rd annual Frontiers in Service Conference held in Miami from June 26-29, 2014. The award comes from the American Marketing Association’s Services Marketing Special Interest Group, an organization comprised of the world’s top services marketing scholars, and is designed to honour the best services paper across all journals in the prior year (2013).

Published: 11Jul2014

McGill MBA Stephen Bailey in Air Canada En Route Magazine

Head of marketing at John Fluevog Shoes in Vancouver, Stephen Bailey scouts new store locations and conducts store visits across North America. When he's not working for one of Canada's favourite footwear brands (Air Canada rouge flight attendants wear Fluevog proudly), Bailey designs men's accessories with his wife for their company, Cursor & Thread.

See attached image for more details or visit Air Canada.

Published: 26Jun2014

Research Proposal - Aida Faber, McGill University

Bronfman Building Room 245, 1001 rue Sherbrooke Ouest, Montreal, QC, H3A 1G5, CA

Ms. Aida Faber, a doctoral student at McGill University in the area of Marketing will be presenting her research proposal titled: