McGill Institute of Marketing presents: Cannibalization and Preemptive Entry in Heterogeneous Markets
Cannibalization and Preemptive Entry in Heterogeneous Markets presented by Nathan Yang (Yale University, Yale School of Business)
Research Proposal Presentation by Mr. Wei-Lin Wang - Product Proliferation, Product Lifetime, and New Product Trial in the Consumer Packaged Goods Industry
Mr. Wei-Lin Wang, a doctoral student at McGill University in the area of Marketing will be presenting his research proposal entitled: PRODUCT PROLIFERATION, PRODUCT LIFETIME, AND NEW PRODUCT TRIAL IN THE CONSUMER PACKAGED GOODS INDUSTRY
Chair of student’s committee: Professor Demetrios Vakratsas
Faculty members and doctoral students are cordially invited to attend the presentation.
I can still remember when I got into McGill University as an undergraduate in the Arts program. I couldn’t switch my status from “undeclared” quick enough. I knew what I was going to study—I was going to major in psychology. I had taken an AP Psychology (Advanced Placement) class in Grade 11 and had been itching for more ever since. Over time, many of my peers followed suit. In fact, in my year, for many students, psychology became that major you declared when you really weren’t sure what you wanted to do.
McGill University is taking a new approach to online fundraising. The university’s Office of Development and Alumni Relations (DAR) has launched Seeds of Change, an online crowdsourcing platform. Prospective donors will be able to see details on specific initiatives and choose which projects they would like to support.
The PRIX D’EXCELLENCE is the annual awards program of the Canadian Council for the Advancement of Education, recognizing outstanding achievements in alumni affairs, public affairs, communications, marketing, development, advancement services, stewardship, student recruitment and overall institutional Advancement.
Category 13: Best Institutional Annual Report
McGill University: Desautels Faculty of Management
Desautels Impact Report
Mohammed Ashour dreams of a world where gourmet grasshoppers are devoured by urban professionals, where savoury palm weevils are slurped back as delicacies.
Pour renforcer son équipe corporate Fusion & Acquisition, De Pardieu Brocas Maffei a fait appel à Eric Muller.
In what is becoming an annual rite of spring, McGill’s Cedric McNicoll has won the Guy Lafleur Award of Excellence as the Quebec university player who combines hockey excellence with academic success and citizenship.
The Global Manufacturing & Supply Chain Management Forum 2014: Challenges and Best Practices of Supply Chain Management in the Internet Era
Desautels Faculty of Management, McGill University, Canada & The School of Management, Zhejiang University, China request the pleasure of your company at The Global Manufacturing & Supply Chain Management Forum 2014: Challenges and Best Practices of Supply Chain Management in the Internet Era.
For questions or to RSVP, please contact Matthew Ma at matthew [dot] ma [at] leapingpoint [dot] com.
Obesity rates continue to skyrocket around the world. The Lancet medical journal recently reported that the number of overweight and obese people doubled over the past 30 years, reaching 2.1 billion worldwide in 2013, despite public health campaigns and other measures that promote healthy eating and exercise.