Quick Links

Enhancing the Power of Your Brain to Achieve Business Success

There is nothing short of a revolution occurring in brain science with ground-breaking discoveries that have profound implications for how we manage and lead businesses. Books with titles such as “Rewire Your Brain”, “The Brain That Changes Itself” and “Train Your Mind, Change Your Brain” describe modern advances in neuroscience and are based on the pioneering discovery that the brain can change itself. In fact, each of us has the capability of being aware of and taking charge of our own mental processes instead of being controlled by ingrained behaviors and destructive habits.

As a result of emerging knowledge of the brain, tools, methods and processes are being developed that are having a significant impact on leadership practices within organizations and helping leaders achieve business success. Such tools apply neuroscience principles and represent a significant improvement in best leadership practices, change management initiatives, best coaching practices, innovation efforts and team-building programs. One such tool called Points of You has been developed overseas and uses evocative visual stimuli to enable people to stimulate more of their brains’ resources to broaden their perspectives and engage in more authentic conversations.

This webinar will probe recent developments in neuroscience and the impact on management and leadership practices and business success. Points of You, which has spread to over 40 countries globally, will be used to demonstrate, in practical terms, how emerging knowledge of the brain is changing how we lead organizations.

Date: TBA
Time: 12:00 pm - 1:00 pm
This is a 60-minute interactive presentation.

View the recorded webinar here.

Benefits of attending this webinar

  • Apply neuroscience principles to improve business performance
  • Change ingrained habits and grow as a leader
  • Improve your performance as a coach, team leader and innovator
  • Learn a powerful way to build trust and relationships

Presentation Overview

This presentation will cover the following topics:

Introduction of the speaker, learning objectives and session outline.

Five Fundamental Neuroscience Findings
Exploring five basic neuroscience principles and the implications for management, leadership and business success. 

The Power of Visual Stimuli
Exploring how visual stimuli “light up” more of the brain’s resources and the implications for coaching, team-building, leadership development, problem-solving and common management practices such as on-boarding and performance reviews.

Wrapping up
An overview of the key points to remember with an emphasis on applying newly learned principles in the workplace.


Robert Paris, MBA has 30 years combined practical management and consulting experience that spans 5 continents. Robert has 15 years of results-oriented management experience at blue chip companies such as Johnson & Johnson and has an established track record of successfully designing and facilitating management, leadership, team-building and coaching programs that give organizations a long term, sustainable competitive advantage. Robert is an exceptionally engaging executive coach whose advice is highly valued by CEOs, other C-Suite executives, middle managers and first time supervisors

Robert has recently taken a pioneering role in using neuroscience tools and processes that challenge current management practices that date back over 50 years. During the past two years, Robert has designed and facilitated neuroscience-supported workshops throughout North America with remarkable results.

Robert has 25 years teaching experience at McGill University and lectures at McGill’s School of Continuing Studies and Concordia University’s John Molson School of Business Executive Centre. Robert’s dynamic personality, business and academic experience and use of 21st century leadership and coaching tools place him among the leaders in corporate training and development programs.

Robert can be reached at: Robert [dot] paris [at] mail [dot] mcgill [dot] ca; robert [at] pointsofyoupro [dot] com

Contact Information

Telephone: 514-398-5454
E-mail: pd [dot] conted [at] mcgill [dot] ca