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From Idea to Reality – Building innovative start-ups

Innovation - the act of turning inventions into practical solutions - is always hard. But it is particularly difficult if the innovator cannot leverage an existing organisation. Using examples of technologies commercialized by the presenter over the last decade, this presentation will discuss the roadmap of entrepreneurial company creation, the process of commercial innovation, and provide practical suggestions for innovators.

Date: November 8, 2012
Time: 12:30 pm - 1:30 pm EST
This is a 60-minute interactive presentation.


• Clarify key concepts of entrepreneurship and company creation
• Challenge common misconception about innovation and start-ups
• Learn about venture creation, financing and start-up operations

Presentation Overview

This presentation will cover the following topics: 
  • Invention and intellectual property
  • Fundamentals of a startup
  • Startup financing and equity structures
  • Building a team and core operations
  • Bringing innovative concepts to market


Helge Seetzen is a successful multi-media technology entrepreneur with deep experience in the university tech transfer space. As the CEO of TandemLaunch Technologies, he provides university inventors with the funding, staff resources, infrastructure, and industry connections necessary to bring their ideas to market. Prior to TandemLaunch, he co-founded Sunnybrook Technologies and later BrightSide Technologies to commercialize display technologies developed at the University of British Columbia. BrightSide was successfully sold to Dolby Laboratories for US$28M at high return to shareholders after having grown to over 30 developers and receiving accolades such as the Best Buzz Award at the 2006 Consumer Electronics Conference and a "Top 100 Technologies in 2006" rank by Popular Science Magazine. At Dolby he led all cross-functional development activities for Dolby's first two consumer video products. In this capacity he built research and engineering departments in Canada and the US, and was closely involved in licensing negotiations with many major consumer electronics manufacturers.
Helge's leadership in the technology transfer, innovation and entrepreneurial space has been widely recognized through awards such as Business in Vancouver's 40 under Forty award for business accomplishment, the NSERC Innovation Challenge Award for university technology transfer, and a Special Recognition Award from the Society for Information Display for the pioneering of LED TV technology. He serves as the General Chair for DisplayWeek, the largest technical conference on displays, and Publication Chair of the Society for Information Display. He has published over 20 articles and holds 30 patents with an additional 30 pending US applications. Helge received a B.Sc. in physics and a Ph.D. in interdisciplinary imaging technology (physics & computer science) from the University of British Columbia.