The Globe’s roundup of research from business schools.
... Social media efforts prove good for a firm’s bottom line
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Published on: 16 Feb 2015
Authors: Sunghun Chung, Kyungyoung Lee, Jinho Choi
Publication: Computers in Human Behavior, Volume 42, January 2015, Pages 93-109
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Published on: 12 Dec 2014
Authors: Sunghun Chung, Animesh Animesh, Kunsoo Han and Alain Pinsonneault
ICIS 2014 Proceedings, December 15, 2014.
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Published on: 28 Nov 2014
Authors: Chung, Sunghun; Lee, Kyungyoung; Kim Kimin
Publication: Information and Management
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Published on: 26 Jun 2014